Roofing CRM pricing: compare the total system, not just the monthly fee
Roofing CRM costs can include base subscriptions, users, communication usage, add-ons, onboarding, measurements, estimating, integrations and implementation work.
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- HighLevel currently lists Starter $97/mo, Unlimited $297/mo and Agency Pro $497/mo
- Roofr currently lists a $0 Starter plus paid base plans
- ProLine currently lists Good $497/mo, Better $797/mo and Best $1,697/mo
- Several roofing platforms use quote-based pricing
Price is only one part of fit
A lower monthly subscription can become expensive if your team must bolt on separate estimating, measurement and production systems. An all-in-one roofing platform can also be expensive if you mainly need lead capture, pipeline and automated follow-up.
Compare your total stack cost and the operational work required to make the tools cooperate.
Pricing snapshot checked October 1, 2026
HighLevel publicly lists Starter at $97/month, Unlimited at $297/month and Agency Pro at $497/month. Roofr publicly lists a $0 Starter plan, Essentials at $249/month and Scale at $349/month on monthly billing, with separate measurement and add-on economics. ProLine publicly lists Good at $497/month, Better at $797/month and Best at $1,697/month, with three seats included in those listed plans.
JobNimbus and AccuLynx direct buyers to request pricing. Pricing can change, so verify the vendor page immediately before purchase.
Questions to ask before signing
Ask about SMS and email usage charges, phone-number costs, AI usage, onboarding, migration, additional locations, add-ons, contract terms, payment processing, measurement reports, supplier integrations and premium support.
A useful buying model is: subscription + communication usage + roofing-specific add-ons + integrations + implementation time.
Evaluate HighLevel for the front end of your roofing sales system
Use it where CRM, pipeline, appointments, communication, follow-up and reactivation are the priority. Keep specialized roofing tools where measurements, estimating or production require them.
Sources checked
Product facts and pricing are especially time-sensitive. Sources were checked for this build on October 1, 2026.
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